Oxyfresh 

Application: Illustrator/Photoshop/After Effects/Premire 

Project Brief: 

The Sale Pitch Assignment was an assignment I did in a graphic design class. We had to choose a resource that was abundant, super cheap, and/or free that wasn’t commodified and turn it into a commodity using branding. 
 
We were to produce a satirical brand, packaging, and/or promotion materials and pitch the product to the class. The presentations had to be to 2 - 5 minutes long. 

The most convincing sale pitch was voted on by the class and the winning product salesperson would earn extra points. My presentation got the most votes.  

I chose bottled air as my product. For the presentation I created a logo and brand. I created promotional materials including flyers, personas, a mockup product, a mascot character named Aries, and short animation.  

Promotional Materials

Short Animation

“A breath of fresh air will blow your worries away. Oxyfresh, the air with care.”

Flyer